Anadin / Banner campaign
Banner ads for the new Anadin Liquifast pharmaceutical product. The concept was based around a bear with a sore head.
I proposed 3 different concepts, taking the lead from a commercial the client was currently filming.
The final flash banners featured a grizzly bear with a sore head being calmed by the effects of taking Anadin Liquifast.
Delivered in 4 different sizes and dimensions, these ads were specifically targeted at websites with a predominantly female audience.